At Dreamforce 2017 a few weeks ago, Salesforce launched Salesforce Sales Cloud Lightning Essentials, its latest offering for small businesses. This new solution—which I’ll call Sales Essentials from here on in—follows pretty quickly on the heels of SalesforceIQ, which the vendor introduced just two years ago. But unlike Salesforce IQ, which was built on a […]

via Sales Cloud Lightning Essentials: Putting Salesforce Back on the Small Business Track — Laurie McCabe’s Blog