What’s that extra “s” for? Well, it turns out that the “s” stands for “SSL,” which stands for Secure Sockets Layer – the technology that encrypts your… Read more “Why HTTPS Should Be Enabled on Your Website — The Marketing Advantage”
Category: Marketing
Google offers free cross-channel, multi-platform attribution tools on analytics —
For many years, the idea of delivering robust personalisation and relevance in online advertising was aspirational, causing some marketers to pause. However, according to Ben Rubenstein, president… Read more “Google offers free cross-channel, multi-platform attribution tools on analytics —”
Three Sources for Marketing Automation — Daniel H. Kim
What is Marketing Automation? During the last several years, the field of marketing has rapidly changed from traditional marketing to digital focused marketing – becoming more analytical,… Read more “Three Sources for Marketing Automation — Daniel H. Kim”
Building a custom Eloqua component with Sites Cloud Service — Carlos’ Technology corner
In this post, we will see a custom component example to integrate Eloqua with Oracle Sites Cloud Service. Oracle Eloqua is a Marketing Automation Tool to manage… Read more “Building a custom Eloqua component with Sites Cloud Service — Carlos’ Technology corner”
